Content Marketing

The Big 5

The Big 5

Do you struggle to think of things to blog about? Are you confused about what kind of content you can produce that will be relevant to and of interest to people?   If so, allow me to introduce you to The Big 5. In his book, They Ask, You Answer (if you read one book […]

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How to get people to share your content

How to get people to share your content

First of all, let’s look at the difference between ‘liking’ and sharing. It’s easy to give something a ‘like’ – you could see likes as a sort of vote of confidence, a little nod that someone likes what it is you’re doing. A share is the equivalent of someone shouting from the rooftops, “I absolutely […]

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Andrew and Pete talk content marketing and their new book!

Andrew and Pete talk content marketing and their new book!

Andrew and Pete are the fun content marketing duo who help solopreneurs and small businesses to create insanely shareable content that builds brands people love, through their membership community – ATOMIC. They won the ‘Digital and Social Media Company of the Year Award’, and also ‘Business Personality of the Year Award’. As international keynote speakers […]

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Are you speaking to the right audience?

Are you speaking to the right audience?

Creating content is a time-consuming business and to guarantee you’ll see a return on that investment in time, it’s important to make sure that your content is tailored to your target audience. When we’ve had a great idea, it’s tempting to rattle away on that keyboard, releasing the buzz of thoughts onto the blank page. […]

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What is content?

What is content?

  Many of my clients come to me in a state of confusion about content and blogging how to use it to market their business. They’ve heard about ‘content marketing’ and have been told numerous times about the importance of blogging but feel daunted and frankly overwhelmed until, eventually, they end up doing nothing. Sound […]

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