Episode 28 – Masterclass on creative content for each stage of the sales funnel with Dan Knowlton
Dan has been ranked as a Top #100 Digital Marketing Influencer and is an international speaker who went from knowing nothing about Digital & Social Media Marketing, to growing a multi-award-winning Digital Marketing Agency with his brother Lloyd in under 2.5 years.
I chat to Dan about…
- The types of content to distribute for prospects in the ‘Awareness’ stage of the funnel
- How he comes up with creative content ideas
- How to nudge people through the funnel with content
- Why multi-touch-point marketing is important
- Types of content to distribute for prospects in the ‘Consideration’ stage of the funnel
- Types of content to distribute for prospects in the ‘Purchase’ stage of the funnel
- The #1 thing that impacts the success of your content
- Which platforms should you use to distribute content at each stage of the funnel?
Connect with Dan
Visit his website